Women's Basketball Pink Zone Set for Thursday vs. Lipscomb
Tuesday, February 16, 2010

FORT MYERS, Fla. – The Florida Gulf Coast women's basketball game vs. Lipscomb on Thursday, Feb. 18 at Alico Arena will mark the FGCU’s annual "Pink Zone" game. Tip time is 5:15 p.m. The Eagles will be wearing pink warm up shirts, headbands, and socks.

All fans in attendance will receive pink placards to help root on the Eagles as they continue their quest for their second consecutive Atlantic Sun regular season title. Fans are also encouraged to wear pink and help the Eagles support the fight against breast cancer on Feb. 18 when the Blue and Green hosts Lipscomb.

Zeta Tau Alpha will be on the arena concourse selling pink t-shirts for fans to purchase: $10 or $5 for students with FGCU ID’s.

Tickets are still available for Thursday’s showdown between the Eagles and Lady Bisons and can be purchased at www.FGCUAthletics.com/tickets or by calling the FGCU Ticket Office at 239-590-7145.

The WBCA Pink Zone® initiative is a global, unified effort for the Women's Basketball Coaches Association's (WBCA) nation of coaches to assist in raising breast cancer awareness on the court, across campuses, in communities and beyond.

The WBCA began the WBCA Pink Zone®, formerly known as "Think Pink", in 2007 as an initiative to raise breast cancer awareness in women's basketball, on campuses and in communities. Kay Yow, former North Carolina State University head women's basketball coach, served as the catalyst for the initiative after her third reoccurrence of breast cancer in 2006.

In 2007, more than 120 schools unified for this effort and helped make the inaugural year a success.

In 2008, over 1,200 teams and organizations participated, reaching over 830,000 fans and raising over $930,000 for breast cancer awareness and research.

The 2009 campaign raised over $1.3 million, reached over 912,000 fans, unified more than 1,600 participating teams and organizations, and saw 56+ schools break attendance records at their event.

The WBCA's charity of choice is the Kay Yow/WBCA Cancer Fund®, in partnership with The V Foundation.